Wednesday, 14 October 2009

Are social class and online social network related?

Just come across this new article on CNN.

http://www.cnn.com/2009/TECH/science/10/13/social.networking.class/index.html
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3 comments:

  1. WinWin14 October 2009 at 13:01

    Looks like facebook is the winner!
    Our target market are those that aged 34-60

    ReplyDelete
  2. Aleks15 October 2009 at 03:16

    Hey,
    I found out this artile shows a bit more the segmented market and its quite new

    http://www.winebusiness.com/wbm/?go=getArticle&dataId=63766

    but you are right the main age group is around the 30s-60s yet the highest growth is from 15 - 30s.

    It probably shows that gradually Wines of Uruguay should segment the market. As in target differently each generation.

    ReplyDelete
  3. Aleks15 October 2009 at 03:55

    Some other things:

    Been searching through online sellers of wine and out of 6/8 UK sites which I found out so far, there was just one seller of Uruguay wines.

    http://www.southamericanwinesonline.co.uk/page.asp?id=comps

    Plus this may be of some concern:
    One of the biggest wine critics, Robert Parker. As such sites affect what customers buy and try out.

    http://www.erobertparker.com/entrance.aspx

    ReplyDelete

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